Case Study

Quick Reads – Kara Tointon


The Quick Reads campaign is a charity initiative supported by Galaxy that aims to encourage more adults to take up reading by commissioning big name authors to write short books.



With research commissioned and Kara Tointon available as ambassador, ON’s role was to ensure maximum levels of exposure were achieved – in this instance across radio.



In the time available with Kara, 20 interviews were secured including Greg James’ show on BBC Radio 1, Hits Radio, Magic 105.4 (with Rick Astley), LBC, Kerrang! Radio, and a host of BBC stations.